Principles of Commerce ICOM Part 01 Top 500 + MCQS Download Pdf Chapter No 16

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Principles of Commerce ICOM Part 01 Top 500 + MCQS Download Pdf
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Chapter # 16

Sales Promotion

Encircle the most appropriate answer from the following options

1 Due to advertisement, quality products are available at:

  1. Reasonable price       
  2. High price’
  3. Low price
  4. None of the above

2 The producer puts the burden of advertisement expenses on:

  1. Himself           
  2. Consumers
  3. Wholesaler and retailer
  4.  Both (b) and (c)

3 For the poor, advertisement is:

  1. Non-effective
  2. Reason of happiness
  3. Cause of financial tension and despair
  4. Wastage of time         

4 Amount spent on advertisement Is:

  1. Heavy
  2. Reasonable
  3. Less
  4. Nil

5 The advertisement

  1. Saves money 
  2. Is wastage of money
  3. Increases money
  4. Decreases money

6. Selling the goods in large quantity on low profit results in:

  1. More profit    
  2. Reasonable profit
  3. Less profit      
  4. No profit

7 Due to advertisement, the unemployment:

  1. Lessens         
  2. Remains unaffected
  3. Increases       
  4. Ends or disappears

8 The important, source of sending a voice message is:

  1. Television       
  2. Radio
  3. Video cassette
  4. None of these

9 The characteristics of a good salesman:

  1. Sells goods on very high prices
  2. Introduces goods in very good manners
  3. Sells goods on very low prices
  4. Tells lie with customer about the qualities of product

10 A salesman remains successful in his profession if he:

  1. Has intention to earn profit
  2. Has devotion of work
  3. Artificial demand        
  4. No demand

11 Advertisement means:

  1. Production of goods   
  2. Introduction of new goods
  3. Sale of goods 
  4. Spoilage of goods

12 To increase business, small packets of goods are and distributed among the people at:

  1. Less price
  2. Free of cost
  3. Original priced
  4. More profit

13 One to advertisement, the sale of goods:

  1. Decreases      
  2. Remains same
  3. Increases      
  4. Both (a) and (b) are possible

14 Due to advertisement:

  1. Number of customer increases
  2. Number of customer reduces
  3. Number of customer remains the same
  4. The old customers leave

15 Objective of the advertisement is to:

  1. Retain old customers
  2. Recruit new customers
  3. None of these
  4. Both (a) and (b)

16. Advertisement develops in consumer

  1. Artificial demand
  2. Temporary demand
  3. No demand
  4. Demand of basic need

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