Principles of Commerce ICOM Part 01 Top 500 + MCQS Download Pdf Chapter No 16
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Chapter # 16
Sales Promotion
Encircle the most appropriate answer from the following options
1 Due to advertisement, quality products are available at:
- Reasonable price
- High price’
- Low price
- None of the above
2 The producer puts the burden of advertisement expenses on:
- Himself
- Consumers
- Wholesaler and retailer
- Both (b) and (c)
3 For the poor, advertisement is:
- Non-effective
- Reason of happiness
- Cause of financial tension and despair
- Wastage of time
4 Amount spent on advertisement Is:
- Heavy
- Reasonable
- Less
- Nil
5 The advertisement
- Saves money
- Is wastage of money
- Increases money
- Decreases money
6. Selling the goods in large quantity on low profit results in:
- More profit
- Reasonable profit
- Less profit
- No profit
7 Due to advertisement, the unemployment:
- Lessens
- Remains unaffected
- Increases
- Ends or disappears
8 The important, source of sending a voice message is:
- Television
- Radio
- Video cassette
- None of these
9 The characteristics of a good salesman:
- Sells goods on very high prices
- Introduces goods in very good manners
- Sells goods on very low prices
- Tells lie with customer about the qualities of product
10 A salesman remains successful in his profession if he:
- Has intention to earn profit
- Has devotion of work
- Artificial demand
- No demand
11 Advertisement means:
- Production of goods
- Introduction of new goods
- Sale of goods
- Spoilage of goods
12 To increase business, small packets of goods are and distributed among the people at:
- Less price
- Free of cost
- Original priced
- More profit
13 One to advertisement, the sale of goods:
- Decreases
- Remains same
- Increases
- Both (a) and (b) are possible
14 Due to advertisement:
- Number of customer increases
- Number of customer reduces
- Number of customer remains the same
- The old customers leave
15 Objective of the advertisement is to:
- Retain old customers
- Recruit new customers
- None of these
- Both (a) and (b)
16. Advertisement develops in consumer
- Artificial demand
- Temporary demand
- No demand
- Demand of basic need